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Tips for Google Ads Banners

In this video, we'll explore some banner tips for Google Ads. We'll present platforms for creating Display Network banners. In addition,...

How to Set Up the Payment Method on Facebook

Introduction To run your ads on Facebook, you will need a payment method set up on the platform. It's important to note that if you choose a...

Lightbox Ads: Understand About

What Are Lightbox Ads? Lightbox ads are a type of interactive ad that expands when the user interacts with it,...

Statistical Ad Experiments

What are they? Statistical experiments are tests carried out in Pareto to plot, with statistical confidence, a learning curve about the brand and its audience. #WeAreAgainst No...

What is Dynamic Remarketing?

Dynamic Remarketing The purpose of this article is to explain to you what dynamic remarketing is, what its advantages are, prerequisites, layouts and how to start...

How to choose an e-commerce platform?

This is a short article to help you choose a good e-commerce platform. In our experience, a bad e-commerce platform can complicate...

What is Static Remarketing?

The aim of this article is to help you understand what static and dynamic remarketing are and their importance. Common or Static Remarketing This...

How to Calculate the CPA Target?

Understanding the rationale Let's say you sell jewelry and your average ticket is R$1,000. In order to have a profitable business, you'd allow a CPA...

How do you know if your campaigns are performing well?

To find out how well your campaigns are performing, you need to evaluate them from the inside out. In other words, what are your goals? O...

Conversion Lag: What is it?

What is conversion lag? Conversion lag is simply the time it takes for a conversion to be attributed to AdWords. This happens because often a...

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